Below the Hero: Page Section Flow

What content comes after the hero + CTA? Pick the flow that best supports "I just landed here, convince me to start a build."

HERO
"Stop Guessing. Start Building." + subhead + CTA
↓
BUILDER PREVIEW
Looping video / animated screenshot of the tool
↓
3 FEATURE PILLARS
Guided roles · Compat warnings · Live prices
↓
FINAL CTA
Second "Start a Build" button

A — Lean (4 sections)

Hero → video preview → 3 feature pillars → closing CTA. Fast to read, zero fluff. Gets users to the builder quickly.

HERO
"Stop Guessing. Start Building." + subhead + CTA
↓
HOW IT WORKS
3 steps: Pick parts → See warnings → Buy with confidence
↓
BUILDER PREVIEW VIDEO
Show the tool in action
↓
FEATURE CARDS
6 capabilities at a glance
↓
FINAL CTA
Second "Start a Build" button

B — Explain + Show (5 sections)

Adds a "How it Works" 3-step strip between hero and video. Answers "but what does it actually do?" before showing it. Better for first-time visitors unfamiliar with PCPartPicker-style tools.

HERO
"Stop Guessing. Start Building." + subhead + CTA
↓
HOW IT WORKS
3 steps with icons
↓
BUILDER PREVIEW VIDEO
Tool in action
↓
FEATURE CARDS
6 capabilities
↓
SEO COPY BLOCK
Short paragraph: "What is an AR-15 builder tool?" — targets search
↓
FINAL CTA
Second "Start a Build" button

C — SEO-Optimized (6 sections)

Same as B but adds a short prose block at the bottom targeting search keywords ("AR-15 parts compatibility tool", "AR-15 build planner"). Best for organic discovery over time.